I hold a special place in my heart for the Super Bowl ad for VW featuring the Darth Vader kid and his ‘magic hands’. Because if you are old enough to know what the horizontal hold dial was for (not a euphemism), then you are also of an age to know that one could not always count on technology to work. ‘Magic hands’ from the comfort of the sofa would work to right the malfunctioning picture tube quite by chance, maybe once in every eleven attempts, just statistically enough to qualify as intermittent reinforcement, solidifying magic hands as a viable TV stop-gap repair option.
Also effective was the well-placed rap to the top of the thing, which revealed a worn finish over time directly over the sweet spot. Holding the antenna in your hand was also an effective marrying of man and machine, as I spent many nights holding on to the antenna to catch the last half hour of the Red Skelton show. Good things never came easy. I had a 45 record that broke from the center hole out clean to the edge, and if I matched it back together carefully enough and stacked enough pennies on the needle, it would play “Hey There Lonely Girl” without skipping on the ditch each time around. I can’t imagine that banging my ipod against something would have the same effect.
Back in the day, not counting on technology meant that it was possible that if a strong breeze hit, I may not get to see Buddy lose her virginity on Family, and once it’s gone, it’s gone. There’s no DVR, no repeat on YouTube. Her decimation was a one-time shot. Best you could hope for was to phone a friend and get a blow-by-blow. But Cathy’s not answering the phone. Nobody is. Buddy’s losing her virginity tonight on the set in the living room and there’s no phone in there.
I could rattle on like those feel-good emails all of the splendors that kids these days have missed out on in life, but in honesty, we do come from a special generation (or two) that have the ability to choose technology. We can dive into FaceBook. Or not. We can count back change from a coin belt and watch cloud formations morph in the wind. We can settle for more and find happiness in less. We are not so old that technology intimidates us and not so young to not remember life without it.
It was magical thinking to think that magic hands could rule technology, but millennials believe they do rule technology. They certainly utilize it as fully and as effortlessly as a limb, a logical extension of their being. But if you are of my generation, and along comes Watson, the IBM computer poised to clean up on tonight’s Jeopardy! challenge, how can you feel anything other than scared? What if magical hands can no longer rule technology? If Watson wins, have we turned the corner? Will the technology monster hold out its magical hands and we’ll be screwed? Perhaps as you count up the time spent staring at a blank screen during a long download, you’ll think that we already are. Who’s in charge? Good God, at least go look at cloud formations while you’re waiting.
So I close with a cheer for Ken Jennings to kick some PC ass this week, help appease my generation for another year or so, lull us into a vertical hold, believing that the generative use of language is ours and exclusively ours. Along with the losing-of-the-virginity. That’s ours too, at least for now.
